Hasbro’s SDCC Press Releases

SDCC-logoYesterday with the beginning of the convention, Hasbro released two press releases! We have pared it down to include just the basic and Star Wars bits for your convenience.

Hasbro Returns to Comic-Con International, Showcasing Top Entertainment Brands

From TRANSFORMERS: ROBOTS IN DISGUISE and A Galaxy Far, Far Away to a Place Where Friendship is Magic, Fans Can Enjoy Their Favorite Pop Culture Brands All in One Place at San Diego Comic-Con.

PAWTUCKET, R.I.–(BUSINESS WIRE)– Hasbro, Inc. (NASDAQ: HAS) is coming back to Comic-Con International in San Diego to celebrate its iconic and globally renowned brands including TRANSFORMERSMY LITTLE PONYMY LITTLE PONY EQUESTRIA GIRLSKRE-O and licensed toy and game lines for ANGRY BIRDSMARVEL and STAR WARSFrom toys and games, to comics, television programs and Hollywood blockbuster films,Hasbro continues to entertain kids and fans around the globe with its world-class portfolio of brands year after year. Hasbro will bring its iconic brands and characters to life at this year’s convention, offering an exciting lineup of panels, autograph sessions, special edition toys, giveaways and more.

Hasbro’s booth continues to be one of the most popular at Comic-Con, drawing eager fans ready to get a first look at special edition Hasbro products and giveaways. This year, attendees can expect more unique experiences, products and displays, including photo opportunities, interactive panels and special guests that Hasbro’s most enthusiastic fans will not want to miss out on.

“Hasbro looks forward to bringing some of the most recognizable brands in popular culture to Comic-Con International in San Diego every year,” said John Frascotti, chief marketing officer, Hasbro, Inc. “Connecting with our most passionate fans is extremely important to us and we are thrilled to offer an incredible line up of panels, special edition collectibles, giveaways and opportunities to meet the talent behind brands like TRANSFORMERS and MY LITTLE PONY.”

The following highlights the activities across Hasbro brands and licensed product lines to be showcased in the Hasbro booth #3213 and around the convention.

STAR WARS

With Lucasfilm and Disney’s new animated series, STAR WARS REBELS, premiering this fall, STAR WARS fans will be eager to stop by Hasbro’s booth at Comic-Con for exclusive giveaways, an autograph signing and interactive panels. On Friday, July 25th at 12:00 p.m., Hasbro will welcome STAR WARS fans to a special panel with members of the Hasbro brand and design teams as they discuss the popular Hasbro STAR WARS line and share a sneak peek of upcoming, never before seen action figures from the highly anticipated STAR WARS REBELS animated series.

We have yet to hear of “exclusive giveaways” at the Hasbro booth but its is still early in the con and you can guarantee once we know we’ll pass it along.

July 23, 2014

Hasbro Delivers the Hottest Special Edition Toys at Comic-Con International, Featuring Transformers, My Little Pony, Magic: The Gathering, Star Wars, Marvel and More

PAWTUCKET, R.I.–(BUSINESS WIRE)– In what has become a highly anticipated annual tradition, Hasbro, Inc. (NASDAQ: HAS) is returning to Comic-Con International in San Diego, California, with an array of special edition action figures and toys from Hasbro’s most popular brands inspired by the comics, movies, animated series and video games that made them popular. Fans can expect special edition figures from Hasbro’s TRANSFORMERS, MY LITTLE PONY, MY LITTLE PONY EQUESTRIA GIRLS, MAGIC: THE GATHERING and ROM THE SPACE KNIGHT brands as well as its licensed properties, STAR WARS® and MARVEL.

TRANSFORMERS DINOBOTS Action Figure Collection Available at Booth #3329 at Comic-Con International in San Diego. Following the convention, a limited number will be available for purchase online at HasbroToyShop.com for an approximate retail price of $159.99. (Photo: Business Wire)

The special edition items will be available at the Hasbro Toy Shop booth (#3329) at Comic-Con Internationalstarting on Preview Night, July 23rd (while supplies last), as well as in limited quantities after the convention concludes at HasbroToyShop.com. Highlights of the collection of special edition toys include the TRANSFORMERS DINOBOTS Action Figure Collection featuring the breakout stars of TRANSFORMERS: AGE OF EXTINCTION, and MARVEL’S The Infinity Gauntlet and 3.75-inch Action Figure Pack, complete with four exclusive 3.75-inch MARVEL INFINITE SERIES action figures and a wearable foam Infinity Gauntlet glove!

“Our brand teams always enjoy creating and developing these unique and highly sought after special edition toys and figures for Comic-Con attendees,” said John Frascotti, chief marketing officer, Hasbro. “These products are crafted with the most passionate fan in mind, and we are thrilled to be able to provide our fans with new versions of their favorite pop-culture, iconic brands each year at Comic-Con.”

The comprehensive list of Hasbro’s 2014 San Diego Comic-Con Special Edition Figures Features:

STAR WARS

STAR WARS® THE BLACK SERIES 6-INCH JABBA THE HUTT™ THRONE ROOM ACTION FIGURE Set

(Approximate Retail Price: $64.99; Ages 4 & up; Available through HasbroToyShop.com or Booth #3329 at Comic-Con International in San Diego)

The fan-favorite STAR WARS THE BLACK SERIES 6-inch action figure line jumps to hyperspace in 2014 with the introduction of iconic in-scale vehicles and alien creatures, all featuring the incredibly accurate design and high level of articulation fans have come to expect from THE BLACK SERIES collection. Fans will have their first opportunity to collect a 6-inch scale JABBA THE HUTT at San Diego Comic-Con with the JABBA THE HUTT’S Throne Room Action Figure Set, which comes with railing, hookah and in-scale articulated SALACIOUS CRUMB action figure. The figures are packed in a special, scene-accurate display that depicts JABBA’S throne room, complete with space for last year’s HAN SOLO in Carbonite figure (no longer available).

To read the full press releases head on over to the Hasbro Investor by clicking the pic below.

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